Yahoo! JAPAN has announced the "Internet Creative Award 2008" and the Pokemon GTS website received a Gold Award. Awards are given out to websites that Yahoo! Japan judges believe are pushing the limits of creativity on the Internet.
The Pokemon GTS website is intended for children to use in combination with their Nintendo DS to exchange Pokemon with other players from around the world. The website uses one of the most advanced communications networks in order to drive the database behind the website.
Source:
http://creative-award.yahoo.co.jp/prizewinner/c_webcontents.html